Loyalty and hard work celebrated

Loyalty wins out: Roger Lord will celebrate 40 years of working for the supermarket giant on February 15. Photo: Emily Sharp.
Loyalty wins out: Roger Lord will celebrate 40 years of working for the supermarket giant on February 15. Photo: Emily Sharp.

For many, loyalty to a single company is something from times gone by, but one Bunbury resident is bucking the trend as he prepares to celebrate his 40th year with Coles on February 15. 

Roger Lord first started working for the supermarket giant when he was an 18-year-old in Perth

“During my 40 years at Coles I have had the privilege to work alongside many great colleagues and apply my skills across different stores and roles in the company,” he said.

“It’s a great company to work for, they’ve always looked after me and I never had a reason to leave. 

“I started off as a shop assistant and worked my way through to store manager – it’s something different every day, in the work itself and meeting with customers.

“In forty years there have been big changes everywhere – everything was manual, by hand and book, technology has made things a bit easier.”

Now 58, Mr Lord has worked in more than 10 Coles stores across WA and is currently a customer service assistant after stepping down from the role of manager in preparation for retirement. 

“I think a major highlight in my career would have to be when I placed in the top three store managers in WA,” he said. 

“It was incredible.”