Bunbury Central was officially launched on Friday, November 23.
The website is being driven by the Bunbury Geographe Chamber of Commerce and Industry in a bid to activate the CBD.
Chief executive Mark Seaward said he was excited to see it all come together.
“I’ve been working on this since February, so for me it’s been a long time,” he said.
“Getting all the people on board that needed to be part of this was the first hurdle and to see the finishing product was very exciting.
“We intended to design something different and I think we’ve achieved that – it’s looking great.”
Bunbury Central project coordinator Tiana Pomaybo said the ultimate goal of Bunbury Central was to boost the local economy, fill the empty shops in the CBD and get people into Bunbury.
“We’re getting the stakeholders involved and releasing it to the original businesses that have signed up,” she said.
“It feels good, there is a lot of work that has gone into this, a lot of walking the streets, getting people involved and trying to get them on board.
“I’m really excited about it, everyone involved is really excited about and I think that trickles down to the community.”
For more visit bunburycentral.com.au.